Brand Essence Video

Idea: Setbacks happen to all of us at one point or another – and we always look within ourselves, and the support of others, to rise. Liberty Mutual not only embraces second chances, but is a catalyst for guiding people on the comeback trail.

Role: Wrote script, storyboarded video, and oversaw the editing process.

Creative Directors: Jeff Baxter and Mike Shaugnessy
Designer: Kar-Kate Leung
Junior Copywriter: Gordo
Editing: Lost Planet